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The Tecnocasa brand was born in 1979, when its founder, Oreste Pasquali, started a development plan for real estate brokerage agencies on the outskirts of Milan (Italy). The idea of building a network of offices at street level, giving transparency to the real estate brokerage service with direct contact with the customer, is innovative in the sector.
In 1986, the franchise formula was adopted for the 60 existing real estate brokerage offices. The choice of this formula means renouncing the direct management of real estate agencies and requires great clarity and transparency between franchisor and franchisee.
The chosen formula also creates optimal conditions for programming synergies and economies at scale, advantageous both for franchisees and for customers who want to sell, buy or rent a home with the Tecnocasa Group.
In 1994, Tecnocasa arrived in Spain, following the same principles as in Italy. The brand opened its first office in the city of Barcelona. In the same year offices were opened in Madrid, Valencia, Malaga and other cities in Spain, until the end of the year with 19 Tecnocasa real estate offices in our country.
In 2019, the Tecnocasa Group celebrates the 25th anniversary of its arrival in Spain, where it currently has more than 650 offices of the three brands in franchise.
The Tecnocasa Group was born and developed with a strong professional culture in the real estate sector. Today it has complementary business branches created to enrich the service to the end customer.
Currently, it is the largest group at European level, with more than 2,700 real estate and financial intermediation agencies present in 9 countries.
The group is based on four strengths:
-Business vision and quick decision making.
-delegated management to highly competent managers in each of the branches of business.
-high operational synergy for the benefit of the end customer among specialists in each area of
services of the group.
-development of exclusive instruments as an important data bank of potential customers
buyers, an own department of Analysis and Reporting and the Real Estate Exchange, with the value
of the properties sold by the offices of the Tecnocasa Group.
